Throughout my 16 years of experience in digital transformation and Salesforce projects, I have observed that project challenges rarely stem from the technology itself. More often, they arise from a lack of alignment between business needs and the solutions being implemented.
In this session, I will share practical insights, real-world experiences, and proven methodologies to improve collaboration between business stakeholders and technical teams. I will cover effective techniques for gathering and documenting requirements, prioritizing business needs, and driving user adoption to ensure successful Salesforce implementations.
Drawing on examples from projects across various industries, I will demonstrate how to transform complex or poorly defined business requirements into high-value Salesforce solutions. Participants will leave with practical tools and actionable recommendations that can help improve project outcomes and maximize business value within their organizations.
